Maliban: The Official Biscuit partner for the “Global Ceylon Tea Party”
The Most Loved biscuit manufacturer with a heritage of over 65 years join hands with The Ceylon Tea Board in celebrating 150 year anniversary worldwide. Adding to this prestigious occasion, Maliban has produced an exclusive signature biscuit range in two flavors; Earl’s Grey and Ginger Tea featuring the 150 year trademarked logo of Ceylon Tea. This exclusive range is to be revealed at the “Global Ceylon Tea Party'” events which are to be hosted by the Sri Lankan consulates across 162 countries covering 5 continents on the 06th July 2017.
It is a great honor for us to be a part of such a prestigious global event, to be recognized globally along with Ceylon tea, one of the most intrinsic commodities that has made an impact on the social, cultural and economic spheres in Sri Lanka. As a pioneer in our industry we are proud to stand side by side with another world renowned product that is from Sri Lanka, both having won hearts and minds of consumers worldwide_ Starting from the Land of the Rising Sun, all the way to South America, the Global ‘Ceylon Tea Party’ is to be celebrated at 5.00 PM of each country in the designated locations across over 100 countries. With no one having attempted such a feat prior to this event, we are delighted to be a part of this event by the Ceylon Tea Board in pursuit of a Guinness World Record as ‘The world’s largest tea parry’ ” Said Mrs. Kumudika Fernando Managing Director Maliban biscuit manufactories private limited.
The Ceylon Tea Board announced earlier that Ceylon Tea would be served with an especially flown in Maliban range of biscuits and two sweetmeats of each country to commemorate 150 years since James Taylor first perfected the unique taste of Ceylon Tea, which since then has won hearts world over. The celebratory biscuits exclusively produced by Maliban for the global event is to revive the traditions of tea drinking and keep it alive.
The official handing over of the exclusive biscuit packs was done on the 20 of June 2017 at Maliban Factory. At an intimate gathering, the top Management of the Maliban Group presented the Ceylon Tea Board Members with the uniquely designed box containing the special range of biscuits which will be flown off to 162 countries worldwide, where the biscuits will be served as a complement to a cup of Ceylon’s finest tea.
Maliban Biscuit Manufactories is an SLS and ISO (22000, 14001 and 9001) Certified Company who also is recognized by the FDA in U.S.A. Maliban has also won a plethora of international recognitions such as the ‘Global Performance Excellence Award’ under the Large manufacturers category by the Asia Pacific Quality Organization, the prestigious The Superior Taste Award’ with a two star certification from the International Taste and Quality Institute of Belgium. Maliban is the only foods brand in Sri Lanka to have been recognized and awarded such international accolades for taste and quality.
With its beginning in 1267, the tea industry intrinsically linked to the very fabric of society by becoming one of the most important agricultural commodities in Sri Lanka. Although the story of Ceylon tea started to bloom with the coffee-blight, tea from Ceylon before long gained the reputation of being the finest in the world. Consequently becoming the backbone of the colonial economy, it also made Sri Lanka the largest exporter of tea by 1965. Which to this day remains one of the largest foreign exchange earners in the country ‘presently over 1.5 Billion annually) and supporting around 20 percent of the country’s population through direct and indirect employment.
Caption for the photo – From right to Left
Director – Wickramapala ,Director – T.Samaraweera , Managing Director – Mrs. Kumudika Fernando , Chairman Maliban Biscuits – A.G.R Samaraweera , Chairman Sri Lanka Tea board – Dr Rohan Pethiyagoda , Mr Anslem Perera – Chairman CTTA & Euro Scan exports , Mr Anil Cooke – CEO Asia Siyaka Commodities PLC
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